Video Marketing
Promote Your Business With Professionally Produced Videos
Why do you need a video? The world is visual nowadays, as evidenced by the research data listed below. Viewers of your business marketing materials would rather watch video content than reading text. Professionally produced HD videos can drive traffic and inquiries to your business website. Purchases are more likely to occur when a potential buyer sees the products or services you offer either through a video and/or pro quality photographs.
52% of companies are using a video as part of content strategy (Smart Insights).
75% of smartphone owners watch videos online on their phone (Forrester Research Infographic).
100 million users watch online videos every day (Digital Sherpa).
6 billion hours of videos are watched every month on YouTube (YouTube).
2nd largest search engine in the world is YouTube (Google).
How does this mean $$$ for you?
Increase brand awareness by 170%.
Increase brand favorability by 500%.
Increase purchase intent by 270%.
Videos are a fantastic opportunity to produce content that informs, engages and converts.
97% of consumers search for local businesses online (Google).
46% of consumers take action after watching online videos (Forrester Research Infographic).
64% of consumers buy products after watching online videos (Forrester Research Infographic).
80% of consumers remember where they watched online videos (Forrester Research Infographic).
90% of consumers make decisions after watching online videos (Forrester Research Infographic).
96% of consumers click links after watching online videos (Forrester Research).
81% of senior marketing executives now use online video content in their marketing programs, up from 70% in 2011 (Web Video Marketing Council).
Video promotion is over 6 times more effective than print and online (Atlas).